Photographer Jon Kral has been intrigued by Florida’s cowboy culture for nearly forty years. Reared on the edge of cattle country in Fort Pierce, befriended by many in the industry, Kral began photographing cowboys in the early 1970s as he began his career as a photojournalist.

In 1983, already a staff photographer for The Miami Herald, Kral started working in earnest on a collection of photos that would chronicle the lives, work habits, environment and customs of his friends, the Florida cowboys. He is determined to preserve a record of this dynamic yet endangered corner of Florida before it disappears in the dust of highways, housing subdivisions and shopping centers.

Mr. Kral, a widely recognized photojournalist whose evocative images have received the prestigious Robert F. Kennedy Award as well as five Pulitzer Prize nominations. He was a Pulitzer-prize finalist and a group winner.